Should B2B Enterprises Promote on Xiaohongshu?

2024-04-19

In the realm of Chinese digital media, Xiaohongshu has garnered significant attention in recent years. Originally known as a lifestyle-sharing platform where individual users shared daily experiences and shopping tips, Xiaohongshu......

"Xiaohongshu," China’s Instagram, effectively helps overseas brands grow and reach Chinese consumers

2023-04-06

To help brands to penetrate the Chinese market and improve people's brand recognition, the recommendation algorithm of Xiaohongshu provides a marketing idea of "from the clout to transaction volume" for various industries.

WeChat Mini Program: ‘Sub-Application’ within the WeChat Ecosystem

2021-07-22

WeChat Mini Program have already reached over 440 million daily active users in 2020. WeChat Mini Program could reach millions of Chinese netizens daily by catching people's eyeballs of your company's promotions and thus make more......

Managing the Private Traffic of your Brand via WeChat Ecosystem

2021-05-28

As the fierce competition of online traffic under the pandemic, more retails business has utilized the rich ecosystem of WeChat to accelerate the speed of entering the online private traffic of e-commerce. Launching the business i......